We were invited to handle the communication and promotion of the 2022 edition of the Patagonian Chef Festival, held in Villa Pehuenia, Neuquén. During this process, a graphic style was developed and later applied to all communication pieces for the event. A communication scheme and a media plan were outlined and executed week by week leading up to the event.
Additionally, during the festival (May 13-15), we covered various activities, live cooking classes, shows, masterclasses, among others.